Monday, July 06, 2009

Service Marketing: Kolkata Taxi Drivers

Tuesday, May 20, 2008

The ordeal continues....


16th Feb 08 was my IIFT i/w. I reached two days prior to the i/w being very skeptical. bboked an indian flight.5.8k. man most expensive flight i ever boarded. dint want to take any chanches. ajmani and avijit were to meet a day prior. they had their i/w lined up on 15th.


14th feb: Valentine day


checked in at manu sir place.went to a friends wedding. had a gala time with his room mates.Rajeev and his bro. rajiv being a DSE HR grad. quite mature and inspiring. Manu sir at his best.


15th Feb

early morning i rushed to IIFT. i reached there by 8 am. met anuj. he was same as i left him in college. chubby. happy go lucky types. ajmani and avijit joined us at 9:15 am. ajmani was very casual. wearing nike logo sweater i guess. not of the that wud fit the occasion. he and avijit gave the i/w. both has cool i/w. ajmani especially where he was asked abt guitars and kind of guitars...avijit normal stuff...met anuj who is now in second year now in the lobby...

met two guys at the hall...one was working near bina in HP and other from MANIT bhopal so common connection. we three left for railway station where i met mom & dad in a hotel. it took me long to locate the hotel. oh what a shitty hotel was it after the ones i had been in. 400 bucks..pathetic toilets decent enough to keep ur ass.

was such a relief meeting parents after so long. felt so warm in their arms. slept with dad. left the place in the evening for manu sir's place in a metro. mom dad came with me till dwarka in a metro and it was their their first metro train which we took from rajiv chowk. quite a experience for them and mee too who want to give them such opprtunities again and again.


Tuesday, January 29, 2008

IIFT BECKONS ME...


After much ordeal it looks like there is finally god at top......

after all that turmoil regarding my job and quitting i finally secured a call from IIFT...lest apart other B schools...but guess wat the college pedagogy is in line with my ambition......

been to pune from 25th-27th..sure shot..ok dokie stuff.....much of time on babe.....

have LOADS to read and time is less as always....16th feb isnt far away and i have taken a broad band connection ...my madness for NET has increased many folds and today except reading sense i have done everything....

man this call has to be taken at all costs....waise bhi im broke and dont have any cost to pray....


will be going to bhopal soon for a training on CONFLICT MANAGEMENT....when largest conflict im facing in my life lies ahead of me.....

hope to get over it soon and start a new life....

Ameen....

Saturday, June 16, 2007

My New BOLERO SPORTZZZZZZZZZZZZZZZ


Recently i got a new bolero from office.....a new black shineing slimmery Bolero SPORTZZZZZZZ....

Initially i was driving a GLX (2002 model)..it was also a great jeep and close to my heart .....with power steering (high discharge pump), power windows/clutc/brakes......everything power....not only power but MORE POWER.....

its any nomad dream SUV but then it was NON AC and was asking for much maintenence....Once i only just missed an accident when a drunk truck driver bashed it while i was having food in a dhaba...the photograph of my silver GLX can be found in my earlier posts.....

Recently when i was on tour in GLX....white fumes starting coming out of the AC blower...ah why did i started it....and then it was toached to the mechanic's place....Head GAsket Gone.....expenses=5000/-...

in last one year after one big accident which it had, total maintenece wud have gone upto 1.75 lacs.....so when BOSS got one new SLX from office , i was first to grab Boss Sportzz......well something about the new one.....its interiors are CLEAN..and comfortable....clutch is new..Gear shifting is even..better seat belts..more for safety thatn for show off.....it has AC....aah enough of that roasted days in 50 degree of heat.......

well one main thing to have it was i guess AC only cos on all other parameters GLX is better than this vehicle..... i miss the finger touch steering nad power windows....how often it happens that i let my windows open and lock the car...when i realise i have to go the other way.....

but then driver is a driver.....babe says that ur not a manager but a pure professional driver cum courier guy.......everytime i get a call from somebody and he asks me what are u upto....im like...man im driving at the moment......my driving has increased many folds since the capacity to drive has increased....its now average 800km a week one can say..and sometimes 350 km a day....u gonna be kidding.....its return journey from dehradun to gaziabad.

but thats what life is all about.Its touring touring and more touring and whacking people, visiting dealerships, meeting people..and then leave for next destination.......

God knows when this ordeal will end...

Boomerang of 30%




God knows where tractor business is going....i
think govt should intervene.....Manufacturers have their shareholders money in their company ...they have to give them return at 30%+ else they will disinvest and buy Relaince....(common understanding)...so everybody wants a growth of 30%..quarter to quarter....



i recently invested in DLF IPO and demanded 30% profit from the broker..,...i need 30 % growth in
my salary YTY.....i need 30% more growth in my
career.......i need training programme QTQ, my
competecny to grow by 30%.....



Is that Possible????



Recently on CNBC there was a live board of directors meeting of M&M(later on i got to know
that M/&M has some share in CNBC and Anand Mahindra is blue eye boy of CNBC)......our EVP said about a question of shrinking of tractor market..why shd investors invest in you................



EVP: Look man! India is only 9% automated means still 9% of total agriculture is done with motor power..for rest man power of animal power is used.........(God knows where he got that fucking data from) so there is still 91% industry to be tapped.



Good to lure investors!!!!!



Well M&M tractors has been growing at astounding rate of 25% for last 3 years now. now
its a manufacturing company not an IT company.....that too with a huge base of $1 billion(4600 crore) so this demand of 30% growth is like a boomerang for all of us....its coming back to us.....



Now my BOSS wants 30% growth from last year figures.....and its figures not market
share......my last two month performance has shown degrowth of 10%..... so beware next time u want so much of returns...cos it is going to come back to u in some way or the
other......

Wednesday, June 13, 2007

Tractor industry rules


its 14th june....

June.......rabi crop season.....our first peak of the fiscal year when we have to do most of our numbers.....


this month i have to do 160 trs and by today i have done 50. see how arithmetically skewed this all game is......


our all india target is 120k, f07 it was 100k. as far as q1 has gone we are way back than our f07 numbers ....dunno abt other areas ......

life off late has become tractor tractor and tractor and nothing else.....

4 year of college gone in this great gift of god to mankind(tractor), and now two years in mahindra...god knows when i will get out of this trap....this trap of selling...and
selling more..and selling wat ppl dont want...

recently due to lack of finance and we having mahindra finance at our display it was one sided affair for us....we increased our market share a lot but volumes were not as per the plan.


(one line from my big boss: beta market share is an analysis, isse kisi ka pet nahi bharta....what we want is this sales/volumes........forget abt market share.................)MAN..what the hell????

as i have already posted in my earlier posts that tractor market is highly skewed towards Mahindra as it has one dedicated finance company which finances only MAHINDRA TRACTORS and not the other 15 manufacturers. they do 50% of our business and 20% of industry.....if u take it out form our kitty then what world leadership are we talking about.....

in that case we might cripple to touch even 20% MS. and their are competitors who do close to M&M without any dedicated finance support....

In a way this company is crippling all of us......say

Dealers: dont want to finance from banks.. forgotton the PR relationship is key to any success...enjoying the luxury of AC....dealers getting advance payments from banks.no under table payments or PR building exercises...50% of ur business is run by one agency..wat else u want...no self funds..u can rotate mahindra funds to buy our tractors only........25% margin business as comapred to Cars and bikes(2-5%). its rags to riches story for them......

Company Officers: less pain is good. kisan jaye bhaad main.......at sky touching IRR of 24% ...u gotta be kidding...ist 2 rs saikda we call it...even the money lenders at villages charge less than this at times....they give us high CTC, bolero at display with laptops where u can store all that stuff which u dreamt of carrying all along ur shoulders in college time...not to forget the omnipresent excel,word,ppt files.(oh!!! this MS office...i will write a post abt it some time as how it affects our day to day life...). Man no body will give a fresher from college and 2 yr down the aisle.....they are corrupting us...so that we cannot work anywhere.....they have amputated us...

Salesman: less effort.less paper work."Murga aaya pakad kar gardan marod dalo".lots of schemes, lots of support from company, POP materials....Man what do u want..???

Kisan: Bechara..we call him CUSTOMER..OR KASHT-SE-MAR.... he is going to die man...he already has so much credit...average credit per head Rs 3100/-(all india figures)... he will go for the lure cos the documents he has given to govt bank will not be asked and just on photocopy of his landpapers and few cheques he can become the owner of a Tractor.

Private financers are good for traders, ppl working in them, all those who have boughtheir shares or invested in them but the customer of such banks are going thru worse time of their lives...trust me......

initailly they gave easy loans and every tom dick and harry got it..it lead to higher NON PERFORMING ASSETS(NPA)....and lead to skyrocketing intrests.....which in the end customer has to pay......

Saturday, March 31, 2007

31st MARCH 07

This is a post on the year end i.e. 31st march. I
wud have never waited so impatiently for 31st dec
any time in my life as i have waited for this day
to pass away. My first full time financial closing.
i have been struggling with my medical bills, my
tax saving investments, my dealer claims, monthly
and yearly targets and see the day has come....for
which i made day and night one...worked
relentlessly,ruthlessly for only one
objective......PERFECTION...

this year end was not as hectic as the last year as
i got the feed back from colleagues cos may be
internal target of the company was less and they
deployed more. We were not allowed to bill tractors
though dealer wanted them for their incentive
schmes....a strange scene some times seen in
mahindra, once a year may be....
will continue in some time................

Tuesday, March 20, 2007

Dreams Unlimited!!!!!!!!!!!!!!!


its been so long i have posted any thing on the blog...man i did in last sep..that tim ei had net connection in office ..but aajkal wo blocked hai to ham jaise farzi bahar to jaa nahi sakte blogging ke liye... recently bought a lap and got a net connection with gprs with my 3230 so now days life is back on net...


one can say now im well connected...but no body is there to connect.... well the news in last say 7 months is that there has been another fiasco for this year and again november is in
vicinity......



last few months i have learnt driving bolero with perfection(touch wood) . had a minor accident of it when it was standing aside a road side dhaba...baki it had been a sleek roadies like life for me.... another news wat made me come on blog is the mahindra overtake of PTL. ppl have been asking over this merger as i am spokesperson for MD or MD himself....



well i am the guy at ground and my thinking cannot go over ground.....it will just increase competetion for us guys cos mahindra cannot kill PTL brand. it will keep both dealers in place as tafe eicher......guys at HO will count these both tractor volumes but we guys here will find it tough to fight PTL now backed with Mahindra finance.


Tractor industry is very much skewed towards mahindra with the kind of resources it has. it has mahindra finance . a full time dedicated finance comapny which finances ONLY mahindra tractors....so competetion is taken for a toss, especially when i the industry is financer driven...... then MMFSL gives TA to delaers like OD in ICI which is another benefir to MAHindra dealer which other dealers do not gets. After all these resources if ur not leaders then u should go to some corner and end up ur life....



we are leaders no doubt but by a margin of 7%. one analysis shows that if finance had not been exclusive then we wud have been some where 20% and ur share wud have been eated by tafe et al.



Here in Chattisgarh life has come to stand still..same dealers..same billing....same touring...the value addition part is missing and so is my bank balance. especially nowdays i see my friends going abroad. my time will come. today my dealer said in jest. u are going through a bhatti(coal mine)....more u will be heated more u will shine.....i pray his words come true sooner or i will evaporate some time.....



next month i have a trip to hyderabad but before that i have to close this month and year on a very good note...



next year priorities will be JQM, proper planning and implementation....



Rang De Dreams Unlimited!!!!!!!!!!!!!!!!